Event, Arts and Entertainment

ARISE Fashion Week Heads to Dubai World Expo.

Africa’s most dominant and dazzling runway platform, Arise Fashion Week, is heading to Dubai in December.
Specifically, the event is slated for December 3, 2021.

In collaboration with the Nigerian Pavilion at Expo2020 Dubai and the Federal Ministry of Industry Trade and Investment, the platform would be showcasing the best of African fashion designers and music at the expo in Dubai.

According to a statement yesterday by Line Producer and Marketing Lead, AFW, Sanika Reneye, for the Expo2020 Dubai, Lisa Folawiyo, Ituen Basi, Banke Kuku, Onalaja, Tjwho, Lagos Space Programme, Huddaya, would be among the fashion designers that would have their collections on the runway.

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Also, Grammy-award winning singer Wizkid would be providing musical entertainment and long-term partner of Arise Fashion Week, Naomi Campbell would be making an appearance alongside other global celebrities.

Since its return, Arise Fashion Week has been at the forefront of promoting and celebrating the next generation of African fashion designers.

Last year, the award which was televised on Arise News and streamed on Arise Play showcased 30 designers who were picked from a pool of 150. It was the first time the platform attached a monetary reward to the runway. Kenneth Ize emerged the overall winner, walking away with $100,000 cash prize while runners-up Ré Lagos and South African Mmuso Maxwell received $75,000 and $50,000 respectively.

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In 2020, beyond the glitz and blitz that naturally typify the annual event, it attracted young design talents from Africa and beyond. Leading the charge last year was United States Artistic Director and Global Content Adviser of Conde Nast, popularly known as the Editor-in-Chief of American Vogue, Dame Anna Wintour, who connected with the event virtually.

Governor, Central Bank of Nigeria (CBN), Godwin Emefiele, who graced the occasion in 2020, had acknowledged the potential of the Nigerian fashion industry during his speech.

Emefiele had reiterated the commitment of the central bank and the Bankers Committee to growing the fashion industry, stating that, “We are fully aware that the fashion industry in Nigeria can provide a positive and beneficial growth path for young Nigerians, who seek to utilise their talents in creating products and services that offer value at home. And indeed, abroad.

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“We will continue to ensure that these skills are harnessed to support the growth of the Nigerian economy, and also support the growth, the businesses of the Nigerian youth entrepreneurs.”

Source: thisdaylive

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